Search Engine Advertising
Overview:
Search engine advertising is an amazing tool because most people do an online search to find what they are looking for. If your business includes high-traffic, high-intent keywords, we’ll be able to see fast and transparent results.
Google Ads, Yahoo Ads, and Microsoft Ads are also great because they only use your budget when people actually click on your ads, also known as pay-per-click advertising (PPC). Using one of these platforms will allow us to unlock valuable insights on your customers that will help you make important business decisions.
Our Process:
When you choose to work with us, we follow a 3-step process before we get you onboarded. The first step is a discovery call. The next step we conduct research based on your goals. The final step is sending over a proposal for you to review and sign before we begin working together. Take a look at the details below.
The Discovery Call:
The first step is getting on a discovery call with you and your team so we can get a better understanding of your goals. We’ll ask questions such as what is your offering, your budget, the performance of your current campaigns, and more. This is where we truly listen in and gather details to decide if we’re a great fit for working together and what’s possible to achieve.
Our Research:
The second step is on us. We listened to you on the discovery call and it sounds like you found the right team. We’re going to conduct research, and put together estimates of key metrics for running your campaign(s). Here is where we deep dive and educate you on industry or trend insights you may not be aware of. We also share recommendations based on the platforms you want to advertise on.
The Proposal:
After doing our research, we will create and present your team with a proposal that includes the strategy, proposed budget, estimated ad costs, potential results and our service costs. After reviewing and signing agreements, we then begin the onboarding process so we can get your campaign up and running!
